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18 March 2016, 11:50
YAs omg. Slé
I think we can all agree that Beyoncé is having a slow but steady pop culture moment. Her Superbowl performance and total take over of Black History Month were transformative and anything that Bey touches will almost certainly turn to gold.
I wouldn't necessarily call her the most "woke" pop star out there, but she is definitely upping her "woke" factor as of late (see: Formation). One such example of the new era of woke Bey is the decision to cast Jillian Mercado as a merchandise model on her official website. Jillian is a model and blogger with a condition called muscular dystrophy. Her condition means that she uses a wheelchair.
Yaaas, hunny. I'm here for this hot sauce themed headwear.
Jillian, who also starred in a Diesel campaign in 2014, has built a a strong following online and IRL with her stunning features and candid discussions about what muscular dystrophy means for her day to day life and in her work.
Jillian recently participated in a mini documentary about diversity in fashion so the announcement of her Bey merch casting comes at a hugely important time.
If you're psyched about mainstream fashion and culture finally becoming inclusive and just a little more diverse, then join the club. Actually, PETITION FOR JILLIAN MERCADO TO BE IN EVERY FASHION CAMPAIGN FROM NOW UNTIL FOREVER.